Entrepreneurs in the Riverina Murray region are invited to learn the essential tech skills to grow their small rural businesses through a webinar.
Bowabirds, the platform for success-building workshops, is set to host the Unlocking Digital Success one-hour webinars as part of the Federal Government’s Digital Solutions – Australian Small Business Advisory Services program aimed at small-business owners wanting to thrive in the digital world.
The webinars, to be held this Tuesday and Wednesday (27 and 28 June), will focus on growing tech skills and understanding how to navigate the digital space.
Digital entrepreneur Rebel Black said attendees would be equipped with the essential tech tools they needed to unlock their digital success and start their digital journey.
“We’ll be looking at four key areas [digital security, e-commerce, digital marketing and businesses] to make sure they’ve [small businesses] got direction and improved capabilities,” Rebel said.
“With e-commerce, we’ll look at the opportunities, tools and technology around social media and digital marketing.
“Business software is about how people manage their invoices, project management and systems. And digital security and cyber security, which is a massive issue.”
The rural entrepreneur of 23 years said she had hosted hundreds of webinars over the past decade.
“Our webinars are always interactive, and people go away with a sense of at least having one or two things they can do,” Rebel said.
“It’s important people giving up their time don’t just come to the event and think it was a nice time, but go away with practical skills or tools they can implement immediately.
“We cover four key areas, but I intend that people choose the one area they focus on and do one particular action from that area.”
The self-proclaimed human agronomist said in the past 12 years, she had been supporting rural women in business with a digital focus and had helped thousands of businesses.
She said she found helping businesses and individuals a fulfilling purpose in life.
“I love it. My work is contributing to thriving rural Australia,” she said.
Business operators wanting to grow their tech skills and online confidence are encouraged to attend the webinar.
Online presence and e-commerce, social media and digital marketing, small-business software solutions and digital security will be covered in each one-hour webinar.